We develop successful social marketing strategies & manage advertising campaigns for your business.

We solely focus on Facebook marketing. And we’ve very good at it.


How we work

Four steps. One amazing result.

1. Research

In order to achieve the best results, we learn about your business, your current customers, your ideal customer and your goals. This allows us to create effective strategies & campaigns and ensure we achieve your marketing objectives.

2. Test

We create & test multiple variations of the ad campaigns to determine which combination of imagery, text & tone of voice works best for your business. Testing is done to establish the very best performing ads and to guarantee new leads for your business.

3. Launch

We launch the highly targeted campaigns which have been designed to increase brand awareness, generate new leads and boost sales. We implement the latest Facebook processes to ensure your business keeps ahead of the competition.

4. Monitor

Monitoring and reviewing campaign performance is vital to achieve maximum results. Everyday, we will look at your campaigns, check the data and make any changes required to ensure ongoing success and a return on your investment.

Services we offer

We offer everything from developing your social marketing strategy, audience research and growth hacking, through to complete Facebook campaign management.

  • Social Profile Set Up

    Campaign success starts with the correct set up of your Facebook page. We will make sure that your existing page is configured correctly, or if you’re starting fresh, then we’ll get everything set up for you.

  • Strategy Development

    SW12 Social will look at any existing social marketing strategy you have and make adjustments where required. If starting fresh, we’ll develop a plan to ensure success.

  • Ad Campaign Creation

    We implement the latest Facebook tools and create highly targeted advertising campaigns designed to increase brand awareness, generate new leads and boost sales to ensure your business keeps ahead of competitors.

  • Ad Campaign Maintenance

    Everyday, we will look over the data and results during the campaigns and make any changes required to ensure ongoing success of your Facebook ads and deliver the best results at the lowest cost.

  • Facebook Ad Coaching

    Take advantage of our in-depth knowledge and learn all the tools you need to create and manage successful social marketing campaigns. We’ll visit you at your office or in-home to deliver our training. POPULAR

  • Weekly Catch-Ups

    The best results are achieved when we regularly engage with our clients. We will schedule a weekly call or Video chat to discuss the advertising campaigns to ensure continued success.

  • Private Facebook Groups

    We create a private Facebook Group for each of our clients where we can share ideas, suggestions, content and reports with you and your team quickly and effectively.

Personal Facebook Coaching

Would you like to learn how to create successful Facebook ad campaigns for your business? Do you want to take control of your Facebook marketing and get the results you’ve always hoped for – without the monthly cost?

We’ll visit you at your home or office and teach you the exact process of setting up and managing your Facebook advertising campaigns. You’ll learn how to:

1. Set up your Facebook advertising account and business pages.
2. Set your website up and track visitors for retargeting campaigns.
3. Target the best audiences to target for your ads.
4. Use your existing database to reach new and existing customers via Facebook.
5. Create the best ads for your business.
6. Understand Facebook reporting and show you what to look for.

Learn about strategies and much more!

Benefits of Facebook Advertising

Increase Brand Awareness & Sales
Generate Leads & Business Enquiries.

Learn More

Automate Your Sales With Dynamic Retargeting Ad Campaigns
Retarget Website Visitors & People Who Took Certain Actions On Your Site
Reach Your Perfect Customer Audience
Build & Target New Audiences Based Off An Existing Email Database
  • “Rusty's ability to generate leads from Facebook has helped to quickly grow our business in a niche industry. His marketing strategy has enabled us to not only meet our objective, but to exceed it many times over.”
    Syntropic Farming Australia
  • Rusty has made the ever changing social media space a genuine business benefit. His knowledge and advice to target the desired market was excellent and we are still seeing results from his good work.
    LJ Hooker Broadbeach
  • Rusty has provided vital insight into market trends, customer demographics, new markets, and outlining new opportunities which have developed into additional sales and new products. Having measurable results online means we are also able to see clearly what our return on investment is on every campaign.
    Sail Croatia
  • Rusty has taken the stress out of social marketing and provided us with solutions to ensure we are reaching our target market and finding new clients. I have found Rusty to have an excellent consulting ability, he is professional, knowledgeable, creative, and most importantly, he consistently delivers results.
    An Island Hideaway
  • “Rusty has been a leading member of our social marketing team over the past 4 years. During this period, the face of social media has changed a great deal particularly with Facebook advertising. Throughout this period, Rusty has been at the forefront of these changes and has adapted our marketing strategies to meet these changes and grow sales in various market segments.”
    Med Experience

Why use us

We’re a small agency focused on big results.

  1. We Keep Things Simple

    There’s nothing more frustrating than people over complicating things. We like to keep things simple & will never confuse you with unnecessary technical talk.

  2. Realistic Pricing

    At SW12 Social, our prices are realistic and set for an excellent return on investment for any business & industry. Contact us for pricing.

  3. We Think Outside The Box

    Social marketing is highly competitive and trends change quickly. We implement the latest Facebook tools to ensure your business keeps ahead of competitors.

SW12 Social was founded by Rusty Goodall in 2013 while he was working in London developing social marketing strategies for companies predominantly in the travel industry. Since then, Rusty has diversified into many different industries within Europe & Australia.

At SW12 Social, we solely focus on Facebook marketing with a passion for lead generation campaigns, which means we have developed a strong understanding of marketing on this platform to deliver results every month and ensure your business keeps ahead of competitors.

We love working with clients big and small to develop and implement effective social marketing strategies to improve their brand awareness and more importantly – to increase sales.

LJ Hooker

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Let’s get you more business

Ready to take your business to the next level? Contact us today.

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